| Sector >> |
Manufacturing
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| Client >> | Bowmer Bond |
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| Reach >> | Worldwide | |
| Problem >> | Very established, no marketing presence, no leads through website. |
Bowmer Bond have been established for over 200 years and are experts in the webbing industry. Webbing is found in many sectors, from the straps on the bottom of curtain-sided lorries to helmet straps for the Police.
A new management team took over the business and have helped develop some innovative offerings and push a more global presence.
| After an exploratory day at the client's premises, we developed a
marketing strategy looking at new business from new markets and
increased business from existing markets. The plan was a global one. |
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The initial job was to take on a very dated website, which offered very few leads for the business. Our CMS website became a multi-lingual one with true country domains and rankings on .DE and .FR search engines. View UK website :: View German website :: View French website |
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Being on top of the major search engines is the Holy Grail. We have many
years' experience with getting our CMS sites developed in line with
modern SEO techniques and we have been practising SEO for all of our
company lifetime. These are the most sought-after terms in their market
along with search engine positions.
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Every other year, the client exhibits in Europe at a major exhibition. We needed to upgrade their exhibition graphics and stand to ensure that they were represented accurately, as a global supplier, rather than the traditional local business that they were initially portraying. |
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We have undertaken several in-house shoots using a Nikon D700 and location and studio lighting to create images to represent the client more professionally. |







